Website design

Clothing store website design

Online stores for clothing and fashion brands: lookbooks that sell, size guides that cut returns, UPI and COD checkout, and shipping across India. Shopify or custom, at a fixed price.

Fixed pricePrice range in 24 hoursYou own the code
yourbrand.in
Your brandAboutServicesContact
The linen edit
Breathable kurtas and co-ords, made in Jaipur
Shop the edit
Linen kurta4 colours₹1,499
Co-ord setNew₹2,899
New order #5521 · ₹1,349 · UPI
Business website$5,000
Timeline3 to 4 weeks
Your quoteFixed, in 5 working days
Payment50% now, 50% on delivery

Commerce work from the studio

Dewly is a skincare store with a working cart and routine finder.

A store that sells like your best showroom

The problem

Fashion buyers decide on photos, fit and trust. A generic theme, unclear sizing and a clumsy checkout lose them, and every return eats your margin.

The fix

We design the store around your collections: lookbooks that sell the outfit, size guides that cut returns, a checkout that takes UPI in one tap, and shipping that just works.

Fig. 1Studio tableA clothing studio: the new collection on the rail, folded stock, parcels ready and the store open on screen.
A clothing studio: the new collection on the rail, folded stock, parcels ready and the store open on screen.

How a fashion store fits together

Your store, payments and shipping run from one catalogue.

How the parts connect: Your store, Instagram and ads, Catalogue and orders, Shipping, Payments
Your storeLookbooks, products, checkout
ShippingShiprocket, Delhivery
Catalogue and ordersSizes, stock, customers
Instagram and adsWhere buyers find you
PaymentsUPI, cards, COD

What a fashion store needs

Built for how Indian shoppers buy clothes online.

Lookbooks

Shop the look pages that sell outfits, not single items.

Size guides

Charts per product and fit notes from real buyers.

Filters

Size, colour, fabric, occasion and price.

Wishlist

Save favourites and get back-in-stock alerts.

UPI, EMI, COD

Every way Indian shoppers like to pay.

Delivery dates

Shown by pin code before checkout.

What changes with a better store

Fewer returns, more repeat buyers, less time on WhatsApp.

BeforeReturns because of wrong sizes.
AfterSize guides and fit notes on every product.
BeforeShoppers drop off at checkout.
AfterOne-tap UPI and saved addresses.
BeforeHours answering size questions on Instagram.
AfterAnswers on the page and on WhatsApp.
BeforeMarketplace commission on every sale.
AfterDirect sales on your own store.
BeforeCustomers ask where their order is.
AfterTracking links sent automatically.
BeforeOne-time buyers who never return.
AfterLoyalty and back-in-stock alerts.

How a store project runs

Two to four weeks, depending on the catalogue.

  1. 01Day 1
    BriefYour collections, pricing and shipping rules.
  2. 02Week 1
    DesignHome, collection and product pages.
  3. 03Weeks 1 to 2
    ProductsCatalogue, sizes and photos imported.
  4. 04Week 2
    Payments and shippingUPI, COD and pickups tested.
  5. 05Weeks 2 to 4
    LaunchLive, with a walkthrough for your team.

Your own store vs selling on marketplaces

Marketplaces bring reach. Your store builds the brand and the margin.

RecommendedYour own storeMarketplace
Commission per saleNoneOften 15 to 30%
Your brand and designLimited
Customer contact details×
Control over returns policyLimited
Brings in new buyersThrough your marketing

Plan your store this week

Send your collections and current store if you have one. Within 24 hours you get a price range and a page plan.

Pricing

A fixed price in writing before we start. Pay 50% to begin and 50% on delivery.

Shopify storeMost picked
Launch fast on Shopify with your design.$3,5002 to 3 weeks
  • Theme design and setup
  • Product import
  • Razorpay, UPI and COD
  • Shipping and GST invoices
Get a fixed quote →
Custom fashion store
A fully custom design for a premium brand.$5,0003 to 4 weeks
  • Custom design throughout
  • Lookbooks and drops
  • Size guides and reviews
  • SEO for collections
  • Training call
Get a fixed quote →
Shopping app
An app for repeat buyers, linked to your store.From $15,0008 to 12 weeks
  • Android and iOS app
  • Push offers and loyalty
  • Store sync
  • Store launch
Get a fixed quote →

Shopify plans and apps are paid to Shopify in your name. Payment gateways charge their standard fee per order.

What a clothing store website costs

Fixed prices from our published packages.

Shopify store$3,5002 to 3 weeks
Custom fashion store$5,0003 to 4 weeks
Shopping app for repeat buyersFrom $15,0008 to 12 weeks
Shopify planAbout $25 a month and upPaid to Shopify
Payment gatewayAbout 2% per orderRazorpay standard rate

Five promises you can hold us to

The same terms on every project, written into your quote.

Isometric illustration of a design plotter drawing a page layout
A fixed price in writingOne number before we start, never hourly. If you ask for something new, we price it first and you decide.
A price range in 24 hoursSend a short brief and get a price range the next day. Your fixed quote follows within 2 to 5 working days. Big builds start with a paid 1 to 2 week scoping sprint, credited to the build.
Pay in two halves50% to start. The other 50% only after you have seen and approved the finished work.
Two rounds of changesBuilt into every stage, so feedback never turns into a surprise bill.
You own all of itCode, designs, accounts and data are handed over in full. No lock-in and no licence fees to us.

A typical three week plan

This is how a Shopify fashion store usually runs.

W1W2W3
Brief and collections
Plan
Design
Product import
Payments and shipping
Launch
Live

What we build with

Commerce tools Indian fashion brands already use.

Store
ShopifyNext.jsWebflowWordPress
Payments
RazorpayStripeWhatsAppEmail
Growth
Meta PixelGoogle AnalyticsSearch ConsoleSchema markup

Questions

Straight answers. Ask anything else in your brief and we reply within 24 hours.

A Shopify store is ₹90K. A custom-designed fashion store is ₹1.2L or more depending on features. A shopping app for repeat buyers starts at ₹5L.

Shopify for most brands: fast to launch, easy to run and full of apps. Custom makes sense when your design or catalogue is unusual, or you outgrow Shopify's limits.

Yes. Razorpay with UPI, cards, wallets and EMI, plus COD with limits by pin code and order value.

Each product gets a size chart, and returns run through a simple request form with pickups booked through your shipping partner.

Yes. Shiprocket or Delhivery for labels and pickups, with delivery dates by pin code and tracking for customers.

Yes. We import products, variants and photos from a spreadsheet or your current store, and set up collections.

Related

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